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Primary research is also called field research. Therefore, this article provides more information on primary and secondary research only. Discussion on all these types of research is beyond the scope of this article. For example, primary research, secondary research, exploratory research, descriptive research, explanatory research, predictive research, quantitative research and qualitative research. The results of research may include but not limited to new knowledge, and better insights into a problem which is otherwise would not have been possible. Fundamentally, research is to provide solutions to a problem. For example, it can help the researcher investigate some existing situation or problem (Hussey and Hussey, 1997).

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* Exploring potential impacts of income inequality on anti-social behaviour in New York. * Evaluating the impact of working from home. * An investigation into the challenges of engaging students in online learning. * An analysis of the impact of Brexit on small businesses in London. * An analysis of the impact of lockdowns on small businesses in California. How will the research benefit the society? How will it benefit the researcher academically and professionally? Is there a clear purpose? Answers to these questions should help the researchers identify a good research topic.

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Research topics need to be interesting and relevant to the academic and professional fields of the researcher. They may simply leave it to the researchers to select a topic to carry out the study (with their approval though!) They may provide a list of possible research topics and the researchers need to select a topic from that list.ģ. They may provide researchers with a general topic from which they need to identify and study a particular aspect.Ģ. According to the University of Southern California (2021) supervisors may do so in three different ways as follows:ġ. In colleges and universities, dissertation supervisors (research supervisors) guide and help student researchers choose a research problem. However, research must have some significance to generate interest for wider audience. The company losing its market share is a problem which a researcher may be interested in to investigate to find out the potential reasons. For example, a company lost its market share in the last few years. Research can be conducted based on any problem the researcher is interested in. There is a clear purpose: to find things out. (2007) state that there are three key characteristics of research as follows:ģ. * Research is objective, unbiased, and logical.

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* Research is based on observation or direct experience by the researchers.

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* Researchers conduct an in-depth and critical analysis of all data that they have collected to ensure that there is no error in the interpretation. * Research is usually conducted to study a problem. An appropriate process must be followed in order to conduct a study. * Research is a systematic (stage by stage) process. (2007) research is something that people undertake to find out things in a systematic way, thereby increasing their knowledge.īased on the definitions above, there are several characteristics of research that researchers should acquaint themselves with as follows: According to Theodorson and Theodorson (1969) research refers to any honest attempt to study a problem systematically or to add to man’s knowledge of a problem.Īccording to Saunders et al. ‘Research is a systematic process of discovery and advancement of human knowledge’ (Gratton & Jones, 2009, p.4). Szmigiera (2021) reports that the top three companies in the world in terms of research spending are Amazon, Alphabet, and Volkswagen.ĭefinition of research (What is research?) Companies from different industries spend billions of dollars on it every year. Research is a process of discovering new knowledge to enrich the advancement of society. This article ‘Research – definition of research’ aims to provide the readers with comprehensive insights into several issues concerning research.















Author definition